What really makes a brand

brand identity

Why brands need to think beyond the visual

Research carried out for the ground-breaking book, Brand Sense, by my co-director, Martin Lindstrom, reveals just how important each of the senses are to consumers in their relationship to the brands they love. In this research, the largest of its...

About Simon Harrop
Simon is a sensory branding expert, such an expert in fact that you will often find him popping up on television and radio.

After building an internationally renowned agency focusing on communication through fragrance, he has now gone beyond just the smelly stuff and utilises his extensive sensory branding experience to guide and inspire brands and business owners.
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Contact Simon
If you have any questions about sensory branding then please get in touch, we'd love to hear from you.

Simon Harrop
Hillard House
Lester Way
Wallingford
Oxon. OX10 9TA

Tel: +44 (0)7899 916331
Email: simon.harrop@brandsense.com